Founder
Daniele Avanzato
Founder & Curator of Rome Private Experience
For more than a decade, my work has been centred on one city:
Rome.
During those years I have worked closely with guides,
historians, cultural professionals, private groups and
international travelers, organising experiences across
archaeological sites, historic neighbourhoods, churches,
underground spaces and locations that are rarely part of
the conventional visitor itinerary.
That experience has shaped the way I think about private travel.
The value of an exceptional visit is not simply access to a
beautiful place. It is knowing why that place matters,
when to visit it, who should tell its story and how it fits
within the rest of a guest’s time in Rome.
Rome Private Experience grew from that approach.
I wanted to create something more personal than a catalogue of
tours: a way of designing journeys one request at a time,
combining specialist knowledge, carefully selected guides and
places capable of revealing a different side of the city.
Today, I remain personally involved in the development and
curation of our experiences. Together with our team and network
of licensed guides and specialists, I evaluate each request,
identify the right people and possibilities, and shape the
experience around the travelers themselves.
The objective is simple:
not to show you as much of Rome as possible,
but to make the Rome you do experience worth remembering.
Daniele Avanzato
Founder · Rome Private Experience